How To Create Advertising That Sells. Ya gotta preach BENEFITS…. But how? Do you couch your message in a story? Do you lay out of column of numbers proving how much your buyer will save? Do you lay out a common problem we all face… that your product or service will solve? Do you offer… Continue reading How To Create Advertising That Sells.
RE: THAT SICK FEELING YOU GET WHEN YOU LEARN YOU’VE WASTED TONS OF TIME AND CASH ON THE WRONG WEB SITE STRUCTURE. PRIVATE CONVERSATION: RANKING GOOD ON SEARCH ENGINES TAKES “DEEP STRUCTURE” DEAR BUSINESS OWNER, MARKETING FRIEND… Last week I got a sales letter from some outfit that had a “shiny new toy” for driving… Continue reading RE: THAT SICK FEELING YOU GET
THESE ARE THE TOP TEN MARKETING BOOKS THAT CAN MAKE YOU FILTHY STINKING RICH DEAR SERIOUS-BUSINESS-OWNER AND MARKETER… EVERY SERIOUS MARKETER, BUSINESS OWNER AND ENTREPRENEUR NEEDS TO GRAB THESE BOOKS. THESE BOOKS HAVE CREATED MANY, MANY, MANY MILLIONIARES. Publishers. Retailers. Wholesalers. Contractors. Professional Advisors. Real Estate Guys. Insurance Guys. Financial Advisors. Online Sellers. Weight Loss-Vitamin… Continue reading TOP TEN MARKETING BOOKS THAT CAN MAKE YOU FILTHY STINKING RICH
Read This If You Did Not Make All The Money You Wanted in 2015 DON’T SUFFER FROM… THESE… IMPEDIMENTS TO YOUR SUCCESS IN 2016 DEAR Business owner and marketing friend, IF YOU want more customers and profits… you need talent. Talented copywriters, talented online geeks, talented graphic artists, talented database marketing people. Etc. And… If… Continue reading Read This If You Did Not Make All The Money You Wanted in 2015
HOW TO WHIP THE EMAIL MARKETING THING Every media has it’s tips and tricks. If you going to advertise in the newspaper… here are some rules… When measured by “cost per sale” and “cost per lead”… a full page ad is often cheaper than a small classified ad. The front page or back page gets… Continue reading HOW TO WHIP THE EMAIL MARKETING THING